Paid Growth Lead

### Role Overview This is not a “manage campaigns and report CTR” role. You will own paid growth for B2B SaaS companies from A to Z, including building strategies, managing LinkedIn, Google, YouTube, and Reddit Ads, improving messaging, and executing Conversion Rate Optimization (CRO) on landing pages. You must understand how to connect paid performance to pipeline, including CAC, ARR, MRR, sales opportunities, demo quality, and revenue impact. ### Responsibilities - Design and execute end-to-end paid growth strategies. - Manage and optimize campaigns across LinkedIn, Google, YouTube, and Reddit Ads. - Conduct Conversion Rate Optimization (CRO) on landing pages. - Analyze campaign impact on sales pipeline, ARR, and MRR. - Communicate performance, insights, and strategy recommendations directly to clients. - Take ownership of paid channel success and client retention. ### Requirements - 5+ years of experience in performance/growth marketing. - Strong expertise in LinkedIn Ads and Google Ads. - B2B SaaS experience is preferred. - Experience with Reddit and YouTube Ads is a plus. - Strong understanding of demand generation and pipeline impact. - Ability to own strategy, execution, optimization, and reporting independently. ### Benefits - Salary range: $2,000–$3,000/month. - Full-time, remote, and flexible working setup. - Performance bonus. - Direct work with founders on high-level B2B SaaS products. - Opportunity to build the internal paid growth department. - Potential for partner-level advancement with equity after 2 years.